Immerse your teams in our 1-day strategy workshop to build a strong foundation to integrate digital-first concepts, tools, and processes enabling digital business transformation Today’s Consumers Demand an Integrated Leadership Approach At McMillanDoolittle, we believe there’s never been a better time to invest in your…
As consumer shopping preferences have begun to normalize in a post-COVID retail marketplace, an increasing number of retailers and consumer brands have come to recognize that eCommerce and legacy brick & mortar retail are increasingly becoming complementary platforms to serve and engage shoppers rather than…
Highlighting retail leaders that have created value-driven experiences to foster customer engagement and connection in the metaverse. The Evolution of the Internet Sparks an Explosive Growth Forecast: Bloomberg reports the total market size of metaverse activity totaled nearly $600B in 2021 and estimates global revenue…
Our Expert Review of Key Themes and Innovations Dominating NRF 2022 Last week our team at McMillanDoolittle joined 15,000 executives at the National Retail Federation’s annual Big Show in New York City. After the 2021 conference hiatus, this year’s NRF’s Big Show provided an opportunity…
‘NIKELAND’ Offers Consumers a Cutting-Edge Platform for Brand Engagement Nike launched its first Metaverse gaming platform in partnership with Roblox on Nov. 18. The gaming metaverse refers to a series of interconnected virtual worlds where users can leverage virtual and augmented reality, navigating these spaces…
Alibaba’s 11.11, or Singles Day, is the largest online shopping festival in the world. Running from November 1-11, Singles Day 2021 features new marketplace innovations from Alibaba, prioritizing the end-to-end customer shopping experience as Chinese consumers browse for over 290,000 brands this year. Read on…
The path to growth in retail, more than ever depends on effective digital strategies. This past year has changed retail forever, with digital and ecommerce expansion at the forefront. This rapid acceleration has shown there are many ways in which digital growth strategies are manifesting…
