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Our Services

Business Performance Improvement

Retail today is overwhelmed with options and opportunity.

At McMillanDoolittle, we guide brands to the most strategic and sustainable opportunities for them. From operations to the customer journey, performance is our priority. We work with retailers and investors to optimize operations and drive conversion, efficiency and profit.

Performance Improvement Services:

  • Product and merchandising
  • Omnichannel integration
  • Marketplace strategy
  • Store format and layout
  • Brand positioning
  • Brand image and communications
  • Global ecommerce expansion
  • Customer experience
  • HR policies and training programs
  • Overall organization optimization and more
Our Services Performance Improvement

With over 30 years of experience across multiple retail disciplines and as retailers ourselves, our understanding of consumer behavior and retail operations enables us to help clients enhance their whole brand. From measuring the right aspects to eliminating low value activities, we help our clients empower their team and audience, optimize their processes and technology, and improve the return on their assets and investments.

Our Services

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STRATEGIC PLANNING
Personalized guidance from inspiration to implementation to impact.

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CONCEPT AND CUSTOMER EXPERIENCE DEVELOPMENT
Big ideas dreamed, tested and built around your goals.

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BUSINESS PERFORMANCE IMPROVEMENT
Optimized operation driving physical and digital channel success and management momentum you can measure.

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CONSUMER INSIGHTS AND INNOVATION
Understanding customers and shaping a physical and digital customer journey that reinforces your brand.

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RETAIL INTELLIGENCE AND INVESTOR SERVICES
Invaluable knowledge and insights from true retail experts.

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DIGITAL TRANSFORMATION
Digital strategy experience with a keen eye on the future of retail.