Interpreting the retail marketplace and converting insights into successful strategies

Retail Innovations 12

Retail Innovations 12 is here!
For a copy of this year’s book, please visit here.

Neil Stern shares his retail predictions

Neil Stern shares his retail predictions and assesses the environment of innovation…  [Read his predictions]

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BRANDS GOING RETAIL –  Accelerating Growth through Consumer-Direct Channels

Ebeltoft Group´s 2016 Brands Going Retail report studies the global trend of brands opening owned retail stores, underpinning their commitment to establish critical direct relationships with the end consumer.

The latest Ebeltoft Group report outlines the key insights and recommendations for Going Retail, while analyzing the trend across the globe:

  • Define the role of the direct-to-consumer channel within the overall strategy
  • Actively manage the direct-to-consumer channels with existing channels to optimize growth and profitability
  • Develop direct-to-consumer competencies
  • Make it an experience and make it outstanding
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Our Recent Blogs

Would you like a Cabernet with your Cheetos?

August 10th, 2017|0 Comments

I’ve been to the Meow Mix Café pop up (a chance to dine with your cats?) so there is not much that can shock me anymore. So, the news of The Spotted Cheetah, devoted to [...]

Starbucks Shutters Teavana: Another Retail Victim or Poor Strategy Execution?

July 28th, 2017|0 Comments

Teavana's tea selection at the Beverly Center   Starbucks announced they are shuttering all 379 Teavana units by the end of next year, ending a diversification strategy that began with some promise but [...]

It’s the Day After. Do you know where your customers are?

July 11th, 2017|Comments Off on It’s the Day After. Do you know where your customers are?

It’s the Day After.  Do you know where your customers are? If you are an Amazon competitor, it’s read and react time. Start with these questions.   Did your customer know you were competing? Did [...]

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