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Our Services

Digital Transformation

Digital-First, AI-Led Retail Strategies for an Evolving Retail Landscape

McMillanDoolittle helps retailers, brands and solution providers transform their go-to-market strategies for winning the digital shopper and developing internal digital processes and competencies. As consumers worldwide become increasingly omnichannel in their attitudes and buying behavior, we can help you prepare yourself and your business to win the omnichannel shopper.

Why McMillanDoolittle Can Help You Win:

  • 25+ years experience in digital retail – we’ve seen the evolution
  • Access to our full bench of eCommerce and digital retail experts – Merchants, Marketers, Customer Experience and Operations
  • Proprietary methodologies that have built successful ecommerce and omnichannel strategies around the world
  • Leaders in global retail insights & innovation
  • Proprietary data, insights, and tools focused on your markets and your consumers

Our working style is built on collaboration, ownership and sustainability. We ensure that your team is actively involved and your solutions are strategic and repeatable.

Our Services focus on strategy and day-to-day operations:

Digital-First Strategy and Planning

  • Consumer insights and innovation
  • AI readiness and governance
  • eCommerce and omnichannel strategic assessments and gap analysis
  • Organization design & incentive structures for digital transformation
  • Market analysis and sizing
  • Competitive intelligence and white space analysis
  • Digital-first product assortment strategies
  • Expert witness analysis
  • Due diligence for investors (buy and sell side)
  • Technology and solution provider retail vertical positioning and go-to-market planning
  • Retail media management strategies
  • 1P vs. 3P strategy planning

Digital Retail Operations and Skills Development

  • eCommerce executive education workshops
  • Digital-first merchandising & product planning strategies
  • Omnichannel and site merchandising benchmarking assessments
  • Interim digital retail and eCommerce management
  • eCommerce operations and technology assessments and solution selection
  • Last-mile delivery and supply chain optimization
  • Cross-border digital retail strategies
  • Product content syndication

We believe all clients can leverage our winning formula and our expert teams who are passionate about retail. If you are ready to supercharge your growth and build your brand for the future, Contact Us.


Our Services Strategic Planning Digital Transformation

Digital retailing has come a long way, yet in many ways, it has only just begun

Drawing from over 20 years of digital strategy experience and a keen eye on the future of retail, our team of experts are your guides to digital transformation. We focus on ecommerce growth, digitally-enhanced stores, reimagined customer experience and organization design to deliver digital strategy. Our operational plans are practical, powerful and high-performing. Our approach provides strategic and financial recommendations to deliver a unified plan across your senior management team.

Our Services

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Personalized guidance from inspiration to implementation to impact.

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Big ideas dreamed, tested and built around your goals.

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Optimized operation driving physical and digital channel success and management momentum you can measure.

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Understanding customers and shaping a physical and digital customer journey that reinforces your brand.

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Invaluable knowledge and insights from true retail experts.

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Digital strategy experience with a keen eye on the future of retail.