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Case Study:

Nike

One of the world’s most innovative brands, Nike is on a multi-year journey to build a direct to consumer retail experience while nurturing deep wholesale customer relationships globally. We have assisted Nike on this journey through a diverse set of projects including developing a program to build global operational consistency in owned and partner doors, developing an approach to Consumer Service at Nike.com for 29 countries and benchmarking the global retail store organization and incentive plans against other leading global brands.

  • Nike retail store