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Amanda Lai with her award

McMillanDoolittle’s Amanda Lai Honored by Consulting Magazine as a Rising Star of the Profession!

Last Thursday, Amanda Lai, Consulting Senior Manager at McMillanDoolittle, was honored as one of Consulting Magazine’s 2021 Rising Stars of the Profession for Retail Excellence.

Since 2014, Consulting Magazine has annually identified rising talent in the consulting profession – those 35 and under – based on their potential to profoundly change the industry. In her four years as a consultant at McMillanDoolittle, Amanda has made an impressive impact, managing complex customer-first projects and delivering strategic growth plans for leading world-class retailers in the US and Asia Pacific.

Lai currently heads up McMillanDoolittle’s food retail practice while also supporting strategic planning, retail concept development, consumer research, and real estate analysis for our broad range of retail clients. Amanda has been featured as a subject matter expert across various media networks including TD Ameritrade, CBS News, and Chicago’s WGN Radio, and has been quoted in publications including The Chicago Tribune, Crain’s, Progressive Grocer, Drug Store News, and Convenience Store News. Amanda manages our ongoing relationship with a leading South Korean retailer including providing integral support for their market entry into the US resulting in multi-billion-dollar growth in the first 3 years.

Amanda received this honor with an important message to other aspiring professionals, “as a female minority with a non-traditional background, this recognition affirms that you do not necessarily need to come from a big-name company, a prestigious feeder school, or fit the typical profile of a consultant to make significant contributions to the industry and profession.”

McMillanDoolittle team photo

Source: Consulting Magazine

Amanda accepted her award at the Rising Stars of the Profession Awards Dinner in Chicago on October 14th, 2021. To view the full list of 2021 Rising Star of the Profession honorees, please visit Consulting Magazine’s website here.

Whether you are a retailer or a brand, large or small, McMillanDoolittle can help you find the right strategy to stand out in the mind of the consumer and win in today’s challenging retail landscape. To learn more about our work in retail strategy, simply contact us.  If you’d like to stay up to date on our latest retail insights, be sure to follow us on LinkedIn.

If you wish to congratulate Amanda directly on this achievement, give her a follow or leave a message on her LinkedIn.

Ava Buechel

abuechel@mdretail.com

Ava provides consumer and market research, planning, and analysis support for McMillanDoolittle retail consulting projects. Her experience in marketing, brand strategy, and retail innovation brings an updated perspective in the fast-paced business climate of today.

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