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Rabia Farhang


Rabia is a leading retail consultant and sustainability strategist. As a results driven leader with an entrepreneurial spirit, Rabia has led positive business transformation for a diverse range of companies including early stage, high growth and turnaround businesses.

Rabia has led the successful execution of growth and operational strategies while re-engineering supply chains for multi-million dollar companies. She has held executive leadership roles in Merchandising, Planning, Design/Product Development and Production for multiple retailers including NY&CO, Cache, White House|Black Market and more.

As the founder of bgood collective a sustainability consultancy, Rabia leads strategy development working with companies to develop and launch sustainability transformation in their organizations.